Lux Channel i Superstar-famed popular model-actress Bidya Sinha Saha Mim is working in a new television commercial (TVC) for Kheer Cookies Biscuit, directed jointly by Mehdi Hasib and Pani Abedin. DhakaLive has news that she has taken part in the shooting of the commercial last Tuesday in the capital’s Tejgaon area. Regarding the TVC, director Mehdi Hasan said, “For the purpose of this commercial, we needed such a model that has a gorgeous look because our set is also quite gorgeous. Mim has that gorgeous look and she fits in perfectly for the role. I am quite familiar with Mim as I have worked with her about two years ago for another commercial. The viewers will definitely appreciate her in this look.”
“Kheer (a kind of concentrated flaky milk) is one such food item that is loved by all of us. However, Mim has an extra sense of fondness for kheer. Kheer is always on her mind, and she simply cannot concentrate on anything else. It can be seen that she is applying makeup, but still thinking about kheer. At one point, she just leaves everything and starts eating kheer. With such a story, the TVC is being made,” he added.
Mim said, “It is always a pleasurable experience for me to work in television commercials. There is much uniqueness in this commercial. I hope the viewers appreciate it.”
The commercial is expected to be aired on various television channels in the next 15 days.