According to a report published by International Data Corporation’s (IDC) Worldwide Quarterly Mobile Phone Tracker, 4Q19, Bangladesh’s mobile phone market returned to growth in 2019 with a 4.1 per cent annual growth, shipping 29.6 million units during the year.

Samsung Bangladesh retained the top spot in the Bangladesh smartphone market with a total of 16.1 per cent market share in the segment with a sales volume of more than 1.12 million

handsets in 2019, said a press release.

Symphony, Transsion, Walton, and Xiaomi settled in the position of second, third, fourth, and fifth, respectively.

Also, in terms of market value, for the last three consecutive years, Samsung has also been the market leader in Bangladesh smartphone market, which gives a real insight to its competitiveness towards innovative

products.

The overall market is still dominated by feature phones with a 76.6 per cent share and 22.7 million-unit shipments with a 4.9 per cent annual growth. In the smartphone category, a total of 6.9 million smartphones were shipped in 2019, with a 1.4 per cent year-over-year (YoY) growth.