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26 July, 2015 00:00 00 AM
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NewsCred: A winning Bangladeshi startup in USA

Sharif Ahmad Shabbir

NewsCred is one of its kind of a startup that was founded by 3 Bangladeshis. Shafqat  Islam, Iraj Islam and Asif Rahman came up with the idea of having a content services business. Their business started operated from an unimpressive garage in the neighbourhood of Banani, Dhaka and later they took their business all the way to the other side of the world, in USA.
Now, NewsCred operates centrally from its headquarters in New York supported by branch offices in Dhaka and London. The company now employs more than 150 people and is constantly expanding with its unique content services. NewsCred helps business brands tell their stories to their customers in the form of the best quality content, it also does a whole  extensive range of content marketing on behalf of those brands. The company
partners with the best media outlets and journalists to license relevant content and their clients later use them to boost their brand image.
 Taking content marketing services to a new level, NewsCred also has a content management software for its clients making it easy to monitor any related content across different platforms. NewsCred clients include Procter & Gamble, Blue Cross Blue Shield, Sprint, Xerox, Visa, Bank of America, AIG, The Hearst Corporation, and Time Inc. Besides its core business of content licensing and linking brands to content media publishers, NewsCred has also launched a new service called The Newsroom where freelancers can create content catered to a specific brand’s needs.
 NewCred always emphasizes on quality content over an overloading quantity of content. The company offers above average market rates for quality content to attract qualified writers. NewsCred pays around USD 500 for a blog post and USD 1000 for a well researched article. The company also provides full A to Z service related to content starting from planning to approval to analytics. Empowering content and making it come to use of both media publishers and brands is all that sums up NewsCred as a business.
NewsCred has also made headlines after it managed to bag USD 40 million funding  from American investors for its content marketing platform. The funding was sponsored by InterWest Partners, with additional funding from existing investors including Mayfield Fund, FirstMark Capital and IA Ventures.
NewCred has shown that it is not impossible to take a business born in Bangladesh to a global level and its success should serve as an inspiration for other aspiring startups to not limit themselves in one geographical locations, but to think big in order to make it global.

One can obtain more information by visiting http://sdasia.co/ or https://www.facebook.com/SDAsia.co

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Editor : M. Shamsur Rahman

Published by the Editor on behalf of Independent Publications Limited at Media Printers, 446/H, Tejgaon I/A, Dhaka-1215.
Editorial, News & Commercial Offices : Beximco Media Complex, 149-150 Tejgaon I/A, Dhaka-1208, Bangladesh. GPO Box No. 934, Dhaka-1000.

Editor : M. Shamsur Rahman
Published by the Editor on behalf of Independent Publications Limited at Media Printers, 446/H, Tejgaon I/A, Dhaka-1215.
Editorial, News & Commercial Offices : Beximco Media Complex, 149-150 Tejgaon I/A, Dhaka-1208, Bangladesh. GPO Box No. 934, Dhaka-1000.

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