Traders in Tamil Nadu boycott Pepsi, Coca-Cola

In a move to boost local manufacturers, thousands of shops across the Indian state of Tamil Nadu began a boycott of Pepsi and Coca-Cola from yesterday.
The boycott may cost the soft-drink majors Rs 1,400 crore in losses, reports the Hindustan Times.
The state’s largest trade body-- the Tamil Nadu Vanigar Sangam that comprises 6,000 small and medium enterprises and 1.5 million members-- said the boycott was on since this morning in all small shops and retail stores across the state.
However, about 5,000 bigger supermarkets and restaurants sought more time.
“Their initial response is encouraging. They only want some time to work out the boycott plan. I am hopeful that in the evening we will have them also commit a date,” said AM Vikrama Raja, president of the Sangam.

Traders in Tamil Nadu boycott Pepsi, Coca-Cola

In a move to boost local manufacturers, thousands of shops across the Indian state of Tamil Nadu began a boycott of Pepsi and Coca-Cola from yesterday. The boycott may cost the soft-drink majors Rs 1,400 crore in losses, reports the Hindustan Times. The states largest trade body-- the Tamil Nadu Vanigar Sangam that comprises 6,000 small and medium enterprises and 1.5 million members-- said the boycott was on since this morning in all small shops and retail stores across the state. However, about 5,000 bigger supermarkets andrestaurants sought more time. Their initial response is encouraging. They only want some time to work out the boycott plan. I am hopeful that in the evening we will have them also commit a date, said AM Vikrama Raja, president of the Sangam.