England, Nike strike £400m kit deal

AFP, LONDON: Nike will continue to make England’s kits until 2030 after the Football Association announced a new 12-year contract on Tuesday reported to be worth £400 million ($507.3 million, 477.3 million euros).
The new deal, which will see all of England’s 24 representative football teams clad in Nike kits, will benefit both grassroots and women’s football in the country, the FA said.
Neither the FA nor American sportswear giant Nike confirmed the value of the deal, but the £400 million figure was widely cited by British media.

England, Nike strike £400m kit deal

AFP, LONDON: Nike will continue to make Englands kits until 2030 after the Football Association announced a new 12-year contract on Tuesday reported to be worth 400 million ($507.3 million, 477.3 million euros). The new deal, which will see all of Englands 24 representative football teams clad in Nike kits, will benefit both grassroots and womens football in the country, the FA said. Neither the FA nor American sportswear giant Nike confirmed the value of the deal, but the 400 million figure was widely cited by British media.