Yahoo to reshape itself again

AFP, SAN FRANCISCO: Yahoo chief executive Marissa Mayer said Tuesday the struggling Internet pioneer will see a new, narrower focus—and a partnership with rival Google—following a disappointing quarter.
Mayer, who has been seeking to turn around the onetime online star, said Yahoo faces ongoing declines in its older businesses and needs to make even more changes in how it operates.
Yahoo released its quarterly results and at the same time unveiled a partnership with Google, which will take over some of the search and advertising operations for users on Yahoo websites and apps.
“We are continuing to experience revenue headwinds in the core of our business,” Mayer said during an earnings call.
“We see a unique opportunity for Yahoo to narrow our strategy.”
Mayer did not offer details, but said the new focus would be outlined by the end of the following quarter.

Yahoo to reshape itself again

AFP, SAN FRANCISCO: Yahoo chief executive Marissa Mayer said Tuesday the struggling Internet pioneer will see a new, narrower focusand a partnership with rival Googlefollowing a disappointing quarter. Mayer, who has been seeking to turn around the onetime online star, said Yahoo faces ongoing declines in its older businesses and needs to make even more changes in how it operates. Yahoo released its quarterly results and at the same time unveiled a partnership with Google, which will take over some of the search and advertising operations for users on Yahoo websites and apps. We are continuing to experience revenue headwinds in the core of our business, Mayer said during an earnings call. We see a unique opportunity for Yahoo to narrow our strategy. Mayer did not offer details, but said the new focus would be outlined by the end of the following quarter.