Hong Kongs new fight against fast fashion
AFP
Despite Hong Kongs reputation for rampant consumerism, a nascent movement against fast fashion is taking root in the city, with clothes-mending workshops and pop-up swaps growing in popularity, and designers parading
recycled fabrics on the catwalk, reports AFP from Kong Kong.
From broken umbrellas to discarded curtains, no material is too shabby for designer Jesse Lee, who showcased his creations at a recent sustainable fashion show in Hong Kong.
Lee realised that humble household goods could be the springboard for creativity when his family was throwing out an old sofa.
He turned the sofas leather cover into a jacket and has since made clothes from old curtains and bed linen, as well as a raincoat using umbrella fabric.
Lee also tries to make his designs unisex and adjustable so they can be easily shared.
If you dont feel like wearing this, you can give it to others and it doesnt matter if it is a boy or a girl, Lee told the news agency.
Global consumers purchased 60 per cent more clothing in 2016 than in 2000 and only kept each item half as long, a report by McKinsey consultancy found.
Hong Kong alone sends 343 tonnes of textiles to the citys overloaded landfills every day and a 2016 report by Greenpeace found a sixth of clothes owned by residents were seldom or never worn after purchase.
But Lee and others like him are hoping to capitalise on rising consumer awareness as shoppers become more conscious of the human and environmental cost of fast fashion after high-profile scandals like the deadly 2013 collapse of a building in Bangladesh that housed several garment factories.
The tragedy, one of the worst industrial accidents in modern history, sparked global outrage and triggered a drive among activists to encourage shoppers to buy from local stores, rather than from large multinational fast fashion brands.
Christina Dean, founder of Redress, says the tide is slowly turning and describes the industry as at a tipping point.
The Hong Kong-based charity works to reduce fashion waste and hosted the recent show where Lee displayed his creations, alongside other designers who transformed vintage kimonos and bridalwear samples and even used silicone and rubber.
Many people are turning their backs and saying I have more clothes than I can possibly wear, she told the news agency.
Shocked by the volume of clothing and the pollution produced by major brands, Hong Kong designers Kay Wong and Toby Crispy founded Fashion Clinic to help people mend garments.
They set up pop-up stalls at clothing stores providing repair and reshaping services and also hold workshops teaching basic needlework.
Fast fashion makes people dispose of their clothes so easily, because clothes are too cheap and it seems to cost nothing to toss out the old ones, Wong told the news agency.
After they learn stitching, they can repair many things, like worn-out shirts or socks, Wong said.
Jack Lam, 31, was learning to sew patches onto his torn jeans at a recent workshop, as curious shoppers looked on.
The patches look like new embellishments, he told AFP, adding that the jeans were now more valuable to him because he had fixed them himself.
While repair clinics, clothes swaps and second-hand shops are all doing their bit, some want to address the waste problem on an industrial scale.
